Key Traits Of Great Voice Over Talent

When marketers make the decision to hire voice over talent, they aren’t looking for just anyone – they’re looking for a professional. It’s certainly true that the right voice actor or actress for your project can boost the effectiveness of your marketing tremendously, but that means that you must put forth the effort the separate the wheat from the chaff and choose the candidate who is really the best fit for for the job. No matter the exact nature of your project, there are are several key traits that you will want to find in a professional voice actor.

These are seven of the most important traits to look for when interviewing voice over talent:

1.He or she has a believable voice. Though there is certainly a place for exaggerated narration in the style of an announcer or newscaster, you’re generally going to want an actor or actress who can perform naturally in a wide range of vocal styles.

2.The voice over has the right pitch and tone. Voice over artists are constantly practicing different pitches and tones of their voice so that they can create their own ‘music.’ This ensures that their voice stands apart from the rest; take the time to listen for distinct characteristics that make them different from other actors and actresses.

3.High-quality demo tapes. The tapes you receive from potential voice actors and actresses will be a great asset to you once your face-to-face interviews are over. Take advantage of the snapshot of an actor or actress’s work that these tapes provide, and use this insight in making your final decision.

4.Versatility. This is fairly self-explanatory; a truly skilled voice over professional will have the skill and talent necessary to perform well in a wide variety of dissimilar projects. Whether authoritatively reading off facts and figures, or attempting to make listeners laugh, a true professional will shine.

5.He or she exhibits a good vocal flow. In everyday speech, most of us stop and start erratically, and do not have much control over our speed. In the case of a professional voice over artist, this should not be so – a voice actor or actress should be able to speak in a fluid manner.

6.He or she can provide you with references. You should always ask for references from potential voice talent, and, furthermore, you should always take the few minutes necessary to look into them. Don’t underestimate the importance of this part of the interviewing process.

7.Energy, enthusiasm, and stamina. Those with experience in voice over know that it it is never a matter of simply reading a few lines and collecting a paycheck. Your voice actor or actress should be able to withstand the sometimes lengthy series of takes required to get it right, without becoming either mentally or vocally fatigued.

Interviewing potential voice talent may, at times, feel tedious, but in reality it is a key factor in the success of your project. If you can find a voice actor or actress with all of the aforementioned traits during the interview process, you will save yourself a lot of time and trouble down the road.

Author Terry Daniel is a Professional Voice Over Actor from Minneapolis, Minnesota and Has Been Providing the Voice Talent for Hundreds of Companies and Agencies Since 1991.